Offering honest reviews of products and services lend credibility to marketplace or retailer. Today’s buyers expect to see positive and negative reviews when making buying decisions. However, the reviewer must abide by the acceptable use policies of the site to avoid abuse. Pricing data, solicitations, or irrelevant reviews must be filtered out quickly to avoid contaminating the legitimate review population. Alegion’s UGC Review Moderation solution immediately examines reviews for acceptability and can additionally provide sentiment analysis and categorization.